So far, the Year of the Rabbit has been stock-full of all kinds of surprises. It seems that we aren’t completely done with the chaos of 2022. However, we’re still going to manifest good fortune this year, regardless of what happens. And so, the news of Eastbay closing in 2023 definitely came as an ugly shock!
Eastbay is part of the Foot Locker family – aka, Footsites. The sneaker and sportswear retailer is completing a merger with Champs Sports that started back in 2019. But, after more than 40 years in the game (founded in 1980) and 25+ years with Foot Locker, it’s bittersweet. It holds a dear place in the hearts of many sneakerheads in the industry. But, it wasn’t a sudden decision.
In fact, Eastbay closing is the end of a very lengthy process of combining Champs Sports and Eastbay back in 2020. The merger of the two brands under one unified name and logo created Champs Sports x Eastbay, in 2021. The duo brand was supposed to focus on a younger market and drop joint releases. But, this didn’t last long.
Near the end of December 2022, Foot Locker released a statement announcing the Eastbay closing. Apparently, the business decision is “a result of efforts to optimize distribution processes in order to serve their nationwide customers more efficiently and effectively.” Here’s the thing, Eastbay was popular for its print catalogs announcing the latest drops and release calendars. Which, obviously, became obsolete now. And, the shift to a more digital approach was not enough for Eastbay to pull through.
“We’re saying goodbye to Eastbay at the end of December 2022” – Eastbay said about the closure.
But, that didn’t exactly happen. Instead, Eastbay will now run until January 13th, 2023 – one day left. After this date, all customers will be redirected to the Champs Sports website instead.
The Eastbay closing will result in 210 employee layoffs. Also, the shutdown will apparently go down in two parts: they will let go of 160 employees on the 30th of January, and the remaining work until the end of April 30th.
70% Off on Eastbay Products
So, what’s the deal with the Eastbay closing sale? Well, Eastbay7 is offering 70 percent off the entire site using the code THANKS70 at the checkout. This sale applies to everything from sneakers, accessories, athletic apparel, and more. And, it also applies to items in all sections: men’s, women’s, and kid’s sizing.
We’ve got one day left! Make sure you make the best of it. It seems that this year has a lot of surprises up its sleeve. After Supreme switched to Shopify, there’s nothing we should not expect. But, this also means that you should stay on your toes and keep your game face on!
Therefore, what this means for us sneakerheads is making sure our copping powers are on-point. No slacking in 2023! Even with Eastbay closing, we’ve still got a lot to look forward to copping sneakers on Footsites. But, you gotta be ready! So, make sure you click on the button below for our sneaker copping cheat sheet to help you through!