As the super brand of the year, New Balance is on a roll with multiple releases and collaborations. The NB 327 has represented the brandâ€™s efforts to top the sneaker game with the Casablanca collaboration. And model 992 doesnâ€™t fall far from the tree. The NB 992 WTAPS is reselling for $1,000 on average. And the NB 992 KITH sold recently on July 17 for $951 on StockX. Weâ€™re detecting a design chain. And itâ€™s neither black nor white. 992 collaborative efforts are pausing on grey-oriented colorways. But it looks like the aftermarket is loving it. The upcoming JJJJound New Balance 992 collaboration is likely to bring that down to reality. Asks are currently at $2,290. And weâ€™re waiting for the next move.Â
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JJJJound Waiting to Be Found
Before we get into the collaboration weâ€™re here for, letâ€™s take a minute to understand JJJJound. Itâ€™s a minimalist brand founded not so long ago in 2006 with products ranging from apparel to home items. If youâ€™re already familiar with the brandâ€™s clean palette, youâ€™ll be fascinated to learn that it presents itself as a â€śdigital mood board.â€ť How on-point is that?
If youâ€™re wondering what the secret ingredient is behind the JJJJound teamâ€™s design recipes, itâ€™s the â€śstream of consciousness.â€ť Which is basically allowing the universe to flow within you. Without self-restraint. And making art out of it, in this case. In other words, itâ€™s inspiration without a filter system. A natural feng shui of the creative mind.
Notice the contagious flow of their mood page. Ever heard of â€śveni vidi amaviâ€ť? It translates to â€śI came, I saw, I loved.â€ť And other than the fact that itâ€™s tattooed on probably a quarter of the worldâ€™s population, it communicates what this brand is here for.Â
JJJJound New Balance Is a Sneaker Revelation
The JJJJound New Balance collaboration focuses on the recurring grey 992 theme. And the JJJJound of it all is the subtle flow of color shades. Notice there are 6 different colors in harmony. The underlays and heel tab are earthy brown. The breathability structure is dark beige. The N logo, eyelets, and interior are black wood. And the dominant overlays are greyish brown. The creamy midsole and laces add light and balance to the sneaker. Itâ€™s a woodsy NB 992 interpretation. Almost wishing it drops in the Fall instead. But we donâ€™t control where the flow takes us. So weâ€™ll take what we get. And be happy with it.
Release Date: 24 July 2020
Colorway: Dingy Grey-Brown/Black
Expect this JJJJound New Balance pair to drop on JJJJound.com. Keep posted on our blog for more insights. This collaboration is a copping magnet. And by the looks of its aftermarket asks, you donâ€™t want to risk not buying it for retail.