If there’s anything that can cross borders and unite people from all around the world, it’s sneakers. But not everyone has the same preferences, and that’s why we got PLENTY of choices in the sneaker industry! You see, the most popular sneakers in the U.S. are not necessarily the most popular sneakers in the WORLD. Each country has its own sneaker culture with its own loyal sneakerheads.
It’s always interesting to see what people are up to and what their favorites are. And, either way, our favorite sneaker brands are global names, to begin with. So, it’s interesting to know where they stand for the rest of the world! You see, we’ve all got a specific model of Jordans or Yeezys that we favor. But sometimes, people in the same country share the same sneaker preference too!
We’re trying to think outside the box – or outside the U.S. – and talk about sneakers around the world. What do people like and dislike all across the globe? Which sneaker brand is sitting on the throne? In short, we’re trying to find out what are the most popular sneakers in the WORLD! Let’s take a trip around the world!
Most Popular Sneakers Brands in the World
Before we get into the most popular sneakers in the world, we gotta talk about the most popular sneaker brands. You didn’t really think we’re gonna talk about some random sneaker brand from across the seas, right? We’ve got all the love for all the underrated sneaker brands out there, but this is a game for GIANTS.
In the game of the most popular sneakers, the players include Nike, Adidas, YEEZY, Air Jordan, VANS, and New Balance! New Balance was the latest underdog that took the world by storm. However, only one sneaker brand can have a claim to the throne and wear the sneaker crown! So, who’s it gonna be?
Swoosh Ruling the World
So, what does this mean? Which sneaker brand is sitting on top of the throne ruling all? Well, it’s pretty obvious! According to the map, it’s very clear that Nike’s force is impeccable! Are their sneakers the most popular sneakers in the world? Maybe. But, it’s definitely the BEST sneaker brand in the world. You see, according to Statista, here are the top 8 sneaker brands based on their shares in the market! And, naturally, Nike and Jordan Brand are independently dominating.
But, is it really a surprise honestly? Nike has been in the sneaker game since the year 1964, producing all its most iconic silhouettes! You will most probably find at least a pair or two of Nike kicks in any American household! The graph definitely proves you can find them almost EVERYWHERE. Of course, the runner-up happens to be none other than the German giant, Adidas. We guess the Adidas vs Nike battle won’t ever come to an end! Here’s our list of the top 10 sneaker brands in the world based on market share:
Now, because we like to be thorough, we decided to see what the public is thinking. And nothing answers that question more than our dearest Google search! So, thanks to search volumes globally in the last 12 months, we have the answer. Here is a list of the top 10 most popular sneaker brands in the world!
Most Popular Sneakers
So, what are the most popular sneakers in the entire WORLD? As in, the most popular silhouettes out of all the brands mentioned. We did our research, and based on the numbers of sales on StockX in the last 12 months, that’s what we found out:
Looking at the list of the 10 most popular sneakers, it’s pretty clear that Nike truly RULES! Six out of the ten sneakers on the list fall under the Nike brand. One of these six is the Jordan 1 – the most popular of all Jordan models out there! It also makes sense that Yeezy Slides are taking THREE spots on the list! After all, the Slides are comfortable, to say the least. But that’s not the only reason, especially following the Adidas Yeezy breakup and the drama that followed!
In the United States
Hitting closer to home, let’s check out the United States! Again, we went back to online searches to see what brands people googled the most. And it seems like the top 10 brands are relatively the same with a few rank changes. But of course, Nike and Adidas are still at the top. So here’s a graph of the US’s favorite sneaker brands in the last 12 months!
For the time being, Nike remains on the throne and all the legacy it has built is here to stay. They’ve got some of the most epic investments and out-of-this-world collaborations! Also, Nike happens to have one of the smartest marketing and sale tactics in history like their D2C strategy. The Swoosh knows how to stay relevant, bring in their A-game, and ride every trend there is! So, it really isn’t a surprise that they’ve got some of the most popular sneakers in the world. And if you wanna hop on that bandwagon, we really don’t blame you. All you need to do is have access to the Nike SNKRS app, and have a kickass Nike bot.
In short, we can’t wait to see what more comes from the American multinational brand in the future. And we definitely wanna see what tricks the other brands have up their sleeves! Also, if you wanna learn more about how you can actually BUY your favorite sneakers, we got you covered. Now that you know that YOUR favorite sneaker is the favorite sneaker of a MILLION other people, you got problems. If your copping game isn’t AIRTIGHT, you’re done! Click on the button below to learn how to beat the other million and buy your kicks for retail!